Madame Tussauds Opens in Nashville
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7th US location focuses solely on musical icons.
Read MoreLEGOLAND Discovery Center Comes to Philadelphia
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Plymouth Meeting Mall is 9th US location.
Read MoreiFly Delivers the Dream of Flight to Adventure-Seekers in South Florida
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iFly Fort Lauderdale is the company’s first South Florida Location
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Oxigeno: A Retail Breath of Fresh Air [Shopping Center Business]
/![Oxigeno: A Retail Breath of Fresh Air [Shopping Center Business]](https://images.squarespace-cdn.com/content/v1/56ba5a722eeb81df69a2c57b/1501022752195-KGVV13BZ37CBDPSVRL2U/Oxigeno.JPG)
La Estácion Oxígeno in Costa Rica plans to refine and perhaps redefine experiential real estate.
Read MoreHoward Samuels Returns to Moderate the 3rd Annual Entertainment Experience Evolution Conference
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Howard Samuels moderated a panel discussion on the impact of active entertainment environments on surrounding mixed-use and retail centers.
Read MoreHoward Samuels Moderates Panel at Entertainment Experience Evolution
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Howard Samuels moderated a panel discussion on "Out Of The Box Omnichannel Retailers and Entertainment Concepts" at Entertainment Experience Evolution in LA.
Read MoreiFLY's Blast of Fun [Shopping Centers Today]
/![iFLY's Blast of Fun [Shopping Centers Today]](https://images.squarespace-cdn.com/content/v1/56ba5a722eeb81df69a2c57b/1459897284933-8ZUJCP3OLBX573E69X0D/iFly+SCT+Article+Feb+2016+Pix.JPG)
Howard Samuels comments on iFly from the landlord's perspective.
Read MoreEntertaining Places [Shopping Center Business]
/![Entertaining Places [Shopping Center Business]](https://images.squarespace-cdn.com/content/v1/56ba5a722eeb81df69a2c57b/1459813033328-MI99B5P4TVQ4L8ZPXPFD/SCB+Merlin+Article+May+2015+Pix.PNG)
Howard Samuels comments on Merlin Entertainments - the world’s second largest attraction-based company, with more than 100 attractions around the globe. Several are expanding in the U.S.
Read MoreHot Markets, Hot Growth Concepts [Chain Store Age]
/![Hot Markets, Hot Growth Concepts [Chain Store Age]](https://images.squarespace-cdn.com/content/v1/56ba5a722eeb81df69a2c57b/1459974005138-6SXHXSAWRITOFYXIFXGK/iFly+Chain+Store+Age+-+April+2015+Pix.JPG)
Experiential retail is on the rise - and something consumers are increasingly eager to pay for.
Read MoreExperiential Retail Takes Flight at iFLY [Shopping Center Business]
/![Experiential Retail Takes Flight at iFLY [Shopping Center Business]](https://images.squarespace-cdn.com/content/v1/56ba5a722eeb81df69a2c57b/1459973012227-M9UHXBG58JFSKIHG4IHZ/iFly+Retail+Review+SCB+May+2015+Pix.JPG)
The iFLY indoor skydiving experience is taking off in top-tier shopping destinations worldwide.
Read MoreCheap Thrills [Forbes]
/![Cheap Thrills [Forbes]](https://images.squarespace-cdn.com/content/v1/56ba5a722eeb81df69a2c57b/1459983528461-HHJ77ESRBKYNJ33GJ2AG/Forbes+Merlin+Article+February+2009+Pix.JPG)
Who needs Disney World? Merlin Entertainments pitches scaled-down fun for three-hour vacations.
Read MoreMerlin's Magic [Shopping Center Business]
/![Merlin's Magic [Shopping Center Business]](https://images.squarespace-cdn.com/content/v1/56ba5a722eeb81df69a2c57b/1459976631085-J4CF40EMQM64SAW3QJ77/Merlin+SCB+May+2008+Pix.JPG)
Merlin Entertainments is bringing Madame Tussauds, LEGOLAND, aquariums and more to retail centers that have a leisure focus. Howard Samuels comments.
Read MoreMidway at the Mall [Chain Store Age]
/![Midway at the Mall [Chain Store Age]](https://images.squarespace-cdn.com/content/v1/56ba5a722eeb81df69a2c57b/1459980648922-5LTW65P1TPQCKB3L9GSF/Midway+at+the+Mall+-+Chainstore+Age++April+2008+Pix.JPG)
Howard Samuels explains why In the case of Legoland, developers across the country are realizing the value that an authentic brand of entertainment can bring.
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