Samuels & Company 2021 Year in Review

As the world re-opened, Samuels & Company assisted its clients in discovering opportunities for growth and maximizing value in the altered landscape of location-based entertainment.

RSG Group

Samuels & Company assisted RSG Group in completing lease agreements for Gold’s Gym in Santa Monica, California as well as for John Reed in Oakland, California.

We also assisted RSG Group in negotiating the lease agreement for the flagship location of its new health club concept, HEIMAT, in Los Angeles, California.

Andretti

Samuels & Company assisted Andretti Indoor Karting and Games in negotiating land purchase agreements for three new attractions in Chandler, Arizona; Fort Worth, Texas; and Grand Prairie, Texas.

Meow Wolf

Samuels & Company assisted Meow Wolf in negotiating a lease for a new attraction in Dallas, Texas.

Merlin Entertainments

Samuels & Company continued as the exclusive Advisor/Broker to Merlin Entertainments; and assisted with their Asset Management work in their North America portfolio of their Midway indoor attractions.

During 2021 we successfully assisted senior executives in negotiation for lease amendments and financial restructuring due to COVID-19 closures and reduced customer capacity.

New Clients

Samuels & Company is excited to be working with Kitchen United Mix and IT’SUGAR to assist in their national expansions, as well as with Bowlero to assist in its expansion in Southern California.

IAAPA Conference

Samuels & Company participated in the Family Entertainment Center Trends panel at the IAAPA conference held November 15-18, 2021 at the Orange County Convention Center in Orlando, Florida.

Blooloop

In July 2021 Blooloop.com interviewed Howard Samuels to get his take on Retailtainment, LBE and what it takes to succeed.